Monday, October 8, 2012

UNITED NATIONS DISASTER REDUCTION AND PRIVATE SECTOR


Why the private sector?

A private sector committed to disaster risk reduction can steer public demand towards materials, systems and technological solutions to build and run resilient communities. The private sector can make communities safer and more resilient by setting standards and quality assurance criteria for safer structures in urban areas, investing in programmes or individual country and community risk reduction efforts, providing expertise to help with administration, internal business processes, and external disaster risk assessments, and acting as a wellspring for socially responsible volunteers and funding.
-- Margareta Wahlström, Special Representative of the UN Secretary General for Disaster Risk Reduction 

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